Our strict standards for top quality suppliers ensures that every product is free from harmful toxins, pollutants and animal cruelty, but also crafted in accordance with our ethical and sustainability values. 

Lily & Loaf offers only premium, natural, eco-friendly products that are free from questionable manufacturing methods used in many mass-produced products today.

We want our customers to buy with confidence, and the assurance that every purchase from Lily & Loaf offers effective, ethical products of the highest purity, quality and integrity. Because of this, we feel it is important to bring clarity to terms which can sometime be misused in the health, wellbeing and skincare industries.


The definition of a natural substance is one which exists in, or is caused by nature; not artificial, disguised or altered.

Natural products are those created using botanically sourced ingredients currently existing in or formed by nature, without the use of synthetic chemicals, and manufactured in such a way as to preserve the integrity of the ingredients.

Product Passion

We are passionate about our products, and everyone at Lily & Loaf is committed to providing the very best quality and service to our customers. Our aim is to continue to develop new and exciting products full of wholesome natural ingredients to compliment your lifestyle choices.

For adults or children our extensive range of natural products are an ideal way to compliment your health and wellbeing. Our Nutri-Pets range means we haven't forgotten our four-legged best friends too.

All our products are formulated and manufactured with care, we know that when you try them, you'll love them.

Expert Advisory Board

An extension of our home team, and an amazing resource for product formulation and support are our brilliant, independent Advisory Board members. A group of highly qualified and experienced scientists, herbalists, practitioners, and health consultants with a wealth of expert knowledge and experience.